Employee Campaign Coordinators

With over 80% of all dollars raised coming from workplace donations (55% from employee contributions), Employee and Union Campaign Coordinators (ECCs/UCCs) are critical to the success of United Way’s fundraising campaign.

As an ECC/UCC, it’s your job to run an effective United Way campaign in your workplace. Workplace campaigns are proven to boost morale and create a sense of


community and commitment among staff. You’ll get to know your co-workers better, raise money for your community and have fun in the process!

What is an ECC/UCC?

An Employee or Union Campaign Coordinator—ECC/UCC—is the key volunteer in the workplace who is responsible for managing and monitoring United Way workplace campaign.

Time Frame & Key Meetings

  • 2-3 months commitment (longer in some larger organizations)

  • Hold committee and/or canvasser meetings as necessary

  • Act as an advocate for United Way during the Campaign (Sept-Dec)

Reporting Relationships

  • Keep open communication with United Way staff, sponsored employees and/or Local executive for support and guidance

Qualities to Ensure Success

  • Show leadership and dedication

  • Good time management skills

  • Ability to communicate with and motivate

  • Good planning and analytical skills

  • Well-organized with an attention to detail

  • Committed to United Way’s mission: United Way Guelph Wellington Dufferin strives to meet existing and emerging social needs in order to improve lives and build community.


  • Recruit and train canvassers (if applicable), with help from United Way staff partners

  • Plan workplace strategies for your campaign

  • Monitor progress and report back to United Way Staff

  • Analyze results, identify potential challenges, and work on solutions

  • Return completed report envelopes to United Way office

Campaign Toolkit

One of the best resources to consult is this web site. Be sure to look around. Research reports prepared by our community investment team describe the current state of needs in our community. There are impact profiles of people who have accessed services supported by United Way, and videos to help tell stories.

Are you an Employee or Union Campaign Coordinator? Will you be hosting special events? Read the general overview of workplace giving. And be sure to check out the guides below for great ideas.

Need a logo or artwork? Need some extra copies of our posters?  These and lots more are provided here and may be of use to you. Can’t find what you are looking for? Contact us!

THANK YOU for helping United Way deliver the largest annual fundraising campaign in our community!

Click here to access the Campaign Toolkit